E1 Holding uses Corona-Lockdown to improve its own online presence

The ongoing Corona crisis

The ongoing Corona crisis is not only causing concern for the German
the entire global economy, and probably for the foreseeable future.
Create. This also affects the real estate industry. Following the
Federal and state governments ordered multi-week Corona lockdown relaxed
and the situation is becoming more and more normalised. Numerous companies and
entire industries were in a real state of shock. Not so the team
E1 Holding from Wiesbaden.
On the contrary, we have taken this opportunity to
companies as well as our business and contractual partners for the digital
challenges of the new decade. Digitisation is a
big word. In essence, it includes the conversion from the previous analogue
into the future digital data format. But digitalization is clearly
more; it is, in the broadest sense, the purposeful use of any
potentials arising from today’s and future digital technology.
Against this background, e1 Holding has had and still has a lot to do.
Here are some examples of what has changed in recent weeks
or, as they say, has done

New Hosting Partner

The online presence has been expanded in general and visibly improved. This includes moving to our new partner WPX Hosting. This is connected to the updating and modernization of the template as the user interface of our website. The long-standing goal of significantly increasing user-friendliness has been achieved. The expansion of the “knowledge area” with the three categories FAQ Real Estate General, questions about the purchase and sale of real estate as well as news real estate industry was expanded and expanded, as well as the technical search engine optimization SEO.

Website optimization on-page and off-page

On-page optimization includes all content adjustments to the website.

– New and up-to-date content has been created on topics such as franchiseors or brokerage with the purchase and sale of off-market real estate.

– In cooperation with the Indian software developer Zoho Corp., the CRM modules were expanded. They are an indispensable basis for the customer relationship management of E1 Holding.

– Together with the Israeli digital services provider fiverr.com as an online marketplace for freelancers, a web optimization was implemented with a new backlink strategy. This cooperation is very promising.

Off-page optimization as a sub-area of SEO complements on-page optimization. The off-page includes all measures of the webmaster with the aim of improving the search engine ranking. Indispensable elements such as link building, brand management, PR, reputation or social signals are indispensable.

Database Optimization

The database is the heart of E1 Holding. Several thousand real estate properties from Germany and abroad are permanently covered. E1 franchise partners have contractual access to the data, as do the E1 teams at the more than 40 locations nationwide.

The noticeably quiet weeks of The Corona Lochdown were very welcome to see the data, clean it up and select it for new filtering options. User-friendly forms on purchase criteria as well as object offers have been newly created and stored online. An overall delicate work that requires time, leisure and a lot of concentration.

Content extension

This result is also impressive.
– The company presentation has been updated
– Online documents such as contracts and forms are now up-to-date
– Coaching videos are now available for the E1 Holding locations
– Whiteboard videos have been produced that can be projected onto the interactive whiteboard using a projector
– Access with login and registration for existing and new customers has been reprogrammed
– Online support tawk.to expanded as a cloud-based live chat and messaging solution
– SEO titles, meta tags, alt attributes as well as H1, H2, H3 ….. Headings have been optimized
– MailChimp has been expanded as an automation platform for marketing services and email marketing
– The Facebook Pixel is now reconfigured as a basis for optimizing activities and campaigns
– About ten dozen pages of new content with info, tips & tricks, with location analysis ….. for business partners and customers

Long-time experienced real estate agents wanted for existing customer support!


The website is now also available in the four main foreign languages English, French, Russian and Spanish. Next, there is direct access in Turkish.

This multilingualism was more than overdue due to its activities on the international real estate market. Among the transactions are numerous foreign real estate and investments. Increasing access numbers
on the website clearly show the interest in foreign off-market real estate on the one hand and vice versa that of investors from abroad in German luxury real estate. This requires permanent correspondence as well as
Communication in the respective national or mother tongue.

Off Market Real Estate at E1 Holding - Processing absolutely discreet and

We will strengthen and expand our previous fixation on OTC Market Real Estate in the future. The English over the counter, or OTC for short, covers the entire off-market sector away from the public property market. Off-market requires a reliable network, a professional network of investment experts and fast and absolutely discrete processing. The off-market real estate business has been running at best,
before the outsider notices it.

Real estate franchise in the OTC segment – with E1 Holding even in times of crisis

In our experience, the off-market real estate segment is really resilient to crises. Anyone who, as a real estate agent, can skilfully take advantage of the advantages of an E1 Holding franchisee, including the E1 database, will also do lucrative business in Corona times. E1 Franchise Licensees broker investment properties nationwide. More than 90 percent of them work from their local office, and at their discretion in their home office.

E1 Holding - OTC market leader with billion-dollar transactions

E1 International Investment Holding GmbH was founded in the mid-2000s by the current CEO. Since then, more than 4,700 property transactions have generated a volume of just over EUR 2.4 billion. Off Market Real Estate is the specialty of E1 Holding. At Off Market Real Estate, we speak exclusively and directly to sellers as well as investors or their legitimate brokers. All nationwide E1 locations are connected by a license and as a brand. Our core areas are real estate brokerage, real estate purchase
and real estate sales as well as real estate holdings. Our portfolio is complemented by real estate franchising.

Conclusion of CEO Muharrem Erdogdu

We, too, would have loved to have dispensed with the Corona lockdown from March to May. With creativity, commitment and energy, however, we have been able to make the most of this free space caused by the lockdown by investing in the development of E1 Holding.

We are well positioned and well equipped for the digital future.

Next, our focus is now on expanding international locations.

Do you have any questions or would like to test the real estate franchise?

We look forward to hearing from you!

Investing in a secure future

The E1 Investments concept offers a proven system for the solid development of a business as a broker and owner of a real estate business. E1 Real Estate has the infrastructure and operating systems that enable us to offer first-class services with a team of brokers. You are investing in the market of the future.

Benefits for Investors & Owners of Registration with E1 Holding

Competent advice on your investment.

Many years of experience with large investments & large-scale projects.

Our references speak for themselves.

We bring together investors and owners for large-scale projects.

Earn the big money with the right real estate!

With just one shop, you’re in the fast lane! Get in touch now!

Real estate prices analysis for 80 locations throughout Germany

Location analysis

E1 Holding offers location analysis for real estate for almost 100 cities nationwide in all federal states. Our well-trained experts for real estate and investments as well as off-market real estate in various locations and sizes take a professional and authentic look at the real estate market at the respective location. In doing so, we determine realistic and continuously updated real estate prices depending on the market situation as well as a corresponding real estate forecast. We are constantly expanding the list of alphabetically ordered locations and intensively expanding the data base for more and more cities. In addition to investors and investors with budgets of all sizes, our nationwide location analyses are also valuable for housebuilders when deciding on a location. Click here


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